more than just a princess
GoldieBlox, Inc. is a Bay-Area based company on a mission to get girls interested in engineering. As a small startup, we relied heavily on social media, digital marketing, and email campaigns to spread the mission, engage with our audience, and sell engineering toys online. As recognition of the brand grew, we were able to move into well-know stores such as Toys”R”Us, Walmart, and Costco.